/*
Theme Name: Alvency
Theme URI: https://alvency.fr
Author: Alvency
Author URI: https://alvency.fr
Description: Thème WordPress sur-mesure pour Alvency, direction digitale externalisée pour dirigeants de TPE et PME. Aucun page builder, formulaire de contact natif.
Version: 1.0.0
Requires at least: 6.4
Requires PHP: 8.0
License: Propriétaire
Text Domain: alvency
*/

*{box-sizing:border-box;margin:0;padding:0;}
:root{
  --dark:#2C1A0E;
  --dark2:#3A2210;
  --cream:#F2EDE3;
  --cream2:#EAE4D8;
  --red:#9A6B1A;
  --red-hover:#7A5214;
  --gold:#BF8B2A;
  --gold-light:#D4A43A;
  --white:#FFFFFF;
  --gray-text:#C8C2B5;
  --body-dark:#8A8478;
  --border-card:#DDD8CE;
}
body{font-family:'Inter',sans-serif;background:var(--cream);color:var(--dark);-webkit-font-smoothing:antialiased;text-align:justify;}
  h1,h2,h3,h4{text-align:left;}
  .logo,.logo-tag,.nav-inner,.nav-links,.nav-cta{text-align:left;}
  .eyebrow,.section-eyebrow,.step-label,.ref-tag,.tech-tag,.pain-num,.method-num,.pilier-title,.proof-label,.proof-sub{text-align:left;}
  .hero-ctas,.proof-row,.values,.lever,.lever-side,.lever-label{text-align:left;}
  .btn-red,.btn-ghost,.btn-secondary{text-align:center;}
  .methode-cta,.cta-band{text-align:center;}
  .footer-bottom{text-align:left;}
  .pain-accent,.pilier-acc,.ref-results,.step-conclusion{text-align:left;}
  .tech-logo{text-align:left;}

a{text-decoration:none;color:inherit;}
.wrap{max-width:1100px;margin:0 auto;padding:0 40px;}
img{max-width:100%;}

/* ─── NAV ─── */
nav{background:#fff;border-bottom:1px solid #E8E3DA;position:sticky;top:0;z-index:100;}
.nav-inner{display:flex;align-items:center;justify-content:space-between;padding:18px 40px;max-width:1100px;margin:0 auto;}
.logo{font-family:'Inter',sans-serif;font-weight:700;font-size:17px;letter-spacing:0.12em;text-transform:uppercase;}
.nav-links{display:flex;gap:40px;list-style:none;}
.nav-links a{font-size:13.5px;font-weight:400;color:#444;opacity:0.85;}
.nav-links a:hover{opacity:1;}
.nav-cta{background:var(--red);color:#fff;padding:10px 20px;font-size:13px;font-weight:500;letter-spacing:0.01em;border-radius:3px;}
.nav-cta:hover{background:var(--red-hover);}

/* ─── HERO ─── */
.hero{background:var(--dark);padding:72px 0 0;}
.hero-eyebrow{font-size:12px;font-weight:500;letter-spacing:0.14em;text-transform:uppercase;color:var(--gold);margin-bottom:28px;display:flex;align-items:center;gap:10px;}
.hero-eyebrow::before{content:'—';color:var(--gold);}
.hero h1{font-family:'Cormorant Garamond',serif;font-weight:500;font-size:clamp(34px,4.2vw,52px);line-height:1.1;color:#fff;margin-bottom:18px;max-width:780px;}
.hero-italic{font-family:'Cormorant Garamond',serif;font-style:italic;font-size:clamp(24px,3vw,36px);color:var(--gold-light);margin-bottom:28px;line-height:1.2;}
.hero p{font-size:15px;line-height:1.75;color:var(--gray-text);max-width:620px;margin-bottom:40px;}
.hero-ctas{display:flex;align-items:center;gap:28px;margin-bottom:64px;}
.btn-red{background:var(--red);color:#fff;padding:14px 26px;font-size:14px;font-weight:500;border-radius:3px;transition:background .2s;border:none;cursor:pointer;font-family:'Inter',sans-serif;}
.btn-red:hover{background:var(--red-hover);}
.btn-ghost{font-size:14px;font-weight:400;color:#fff;opacity:0.85;display:flex;align-items:center;gap:6px;}
.btn-ghost:hover{opacity:1;}

/* proof bar */
.hero-proof{border-top:1px solid rgba(255,255,255,0.12);display:grid;grid-template-columns:repeat(3,1fr);padding:36px 0;}
.proof-item{display:flex;align-items:flex-start;gap:18px;padding:0 40px;border-right:1px solid rgba(255,255,255,0.1);}
.proof-item:first-child{padding-left:0;}
.proof-item:last-child{border-right:none;}
.proof-icon{width:56px;height:56px;display:flex;align-items:center;justify-content:center;flex-shrink:0;margin-top:2px;}
.proof-icon svg{width:42px;height:42px;stroke:var(--gold);fill:none;stroke-width:1.4;}
.proof-label{font-weight:600;font-size:15px;color:#fff;margin-bottom:4px;}
.proof-sub{font-size:12.5px;color:var(--gray-text);line-height:1.5;}

/* ─── SITUATION ─── */
.situation{background:var(--cream);padding:80px 0;}
.eyebrow{font-size:12px;font-weight:500;letter-spacing:0.14em;text-transform:uppercase;color:var(--gold);margin-bottom:18px;display:flex;align-items:center;gap:10px;}
.eyebrow::before{content:'—';}
.section-title{font-family:'Cormorant Garamond',serif;font-weight:500;font-size:clamp(30px,3.4vw,42px);line-height:1.12;margin-bottom:48px;}
.cards3{display:grid;grid-template-columns:repeat(3,1fr);gap:20px;margin-bottom:40px;}
.pain-card{background:#fff;border:1px solid var(--border-card);}
.pain-card-img{height:180px;overflow:hidden;background:var(--cream2);}
.pain-card-img img{width:100%;height:100%;object-fit:cover;display:block;}
.pain-card-body{padding:28px 24px 32px;}
.pain-num{font-size:12px;font-weight:500;letter-spacing:0.1em;color:#999;margin-bottom:16px;display:flex;align-items:center;gap:10px;}
.pain-num::after{content:'';flex:1;height:1px;background:var(--border-card);}
.pain-card h3{font-family:'Cormorant Garamond',serif;font-weight:600;font-size:20px;line-height:1.25;margin-bottom:14px;}
.pain-accent{width:30px;height:2px;background:var(--red);margin-bottom:14px;}
.pain-card p{font-size:13.5px;line-height:1.7;color:#555;}
.situation-conclusion{border-left:3px solid var(--gold);padding:20px 28px;background:#fff;border-top:none;font-size:15px;line-height:1.7;color:#333;}

/* ─── POSITIONNEMENT ─── */
.positionnement{background:var(--dark);padding:80px 0;}
.positionnement .eyebrow{color:var(--gold);}
.positionnement .section-title{color:#fff;}
.positionnement p{font-size:15px;line-height:1.75;color:var(--gray-text);max-width:640px;margin-bottom:16px;}
.positionnement p em{font-style:italic;text-decoration:underline;text-underline-offset:3px;color:var(--gray-text);}
.piliers-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:20px;margin-top:52px;}
.pilier-card{}
.pilier-img{height:220px;background:var(--dark2);overflow:hidden;margin-bottom:20px;}
.pilier-img img{width:100%;height:100%;object-fit:cover;filter:brightness(0.85);}
.pilier-title{font-family:'Cormorant Garamond',serif;font-style:italic;font-size:26px;color:var(--gold-light);margin-bottom:8px;}
.pilier-acc{width:28px;height:2px;background:var(--red);margin-bottom:12px;}
.pilier-text{font-size:13.5px;line-height:1.7;color:var(--gray-text);}

/* ─── MÉTHODE ─── */
.methode{background:var(--cream);padding:80px 0;}
.steps{display:grid;grid-template-columns:repeat(3,1fr);gap:40px;margin-top:52px;}
.step-icon{width:44px;height:44px;margin-bottom:16px;display:flex;align-items:center;justify-content:center;}
.step-icon svg{width:38px;height:38px;stroke:var(--gold);fill:none;stroke-width:1.4;}
.step-label{font-size:11px;font-weight:600;letter-spacing:0.12em;text-transform:uppercase;color:#888;margin-bottom:12px;}
.step h3{font-family:'Cormorant Garamond',serif;font-weight:600;font-size:22px;line-height:1.2;margin-bottom:14px;}
.step p{font-size:13.5px;line-height:1.7;color:#555;margin-bottom:14px;}
.step-conclusion{font-family:'Cormorant Garamond',serif;font-style:italic;font-size:15px;color:#444;}

/* ─── TECH ─── */
.tech{background:var(--cream);padding:0 0 80px;}
.tech-separator{border:none;border-top:1px solid var(--border-card);margin-bottom:80px;}
.tech-cards{display:grid;grid-template-columns:1fr 1fr;gap:20px;margin-top:48px;}
.tech-card{border:1px solid var(--border-card);padding:36px 32px;}
.tech-tag{font-size:11px;font-weight:600;letter-spacing:0.12em;text-transform:uppercase;color:#888;margin-bottom:16px;}
.tech-logo{font-size:20px;font-weight:700;letter-spacing:-0.01em;margin-bottom:4px;}
.tech-logo.rapidoo{color:#1A1A1A;}
.tech-logo.finfarm{color:#2D5A27;}
.tech-card h3{font-family:'Cormorant Garamond',serif;font-weight:600;font-size:22px;margin-bottom:14px;}
.tech-card p{font-size:13.5px;line-height:1.7;color:#555;margin-bottom:20px;}
.tech-result{font-family:'Cormorant Garamond',serif;font-style:italic;font-size:14px;color:#444;border-top:1px solid var(--border-card);padding-top:16px;display:flex;align-items:center;gap:8px;}
.tech-result::before{content:'→';font-style:normal;}

/* ─── CTA BAND / CONTACT ─── */
.cta-band{background:var(--dark);padding:80px 0;text-align:center;}
.cta-band .eyebrow{justify-content:center;color:var(--gold);}
.cta-band h2{font-family:'Cormorant Garamond',serif;font-size:clamp(28px,3.5vw,44px);color:#fff;max-width:600px;margin:0 auto 20px;}
.cta-band p{font-size:14.5px;color:var(--gray-text);max-width:480px;margin:0 auto 14px;line-height:1.7;}
.cta-band .btn-red{display:inline-block;margin-top:32px;}

/* Formulaire de contact */
.contact-form{max-width:480px;margin:40px auto 0;text-align:left;}
.contact-form.is-hidden{display:none;}
.form-row{margin-bottom:18px;}
.form-row label{display:block;font-size:12px;font-weight:600;letter-spacing:0.06em;text-transform:uppercase;color:var(--gray-text);margin-bottom:8px;}
.form-row input,.form-row textarea{width:100%;padding:12px 14px;font-family:'Inter',sans-serif;font-size:14px;background:rgba(255,255,255,0.06);border:1px solid rgba(255,255,255,0.18);border-radius:3px;color:#fff;}
.form-row input::placeholder,.form-row textarea::placeholder{color:rgba(255,255,255,0.35);}
.form-row input:focus,.form-row textarea:focus{outline:none;border-color:var(--gold);background:rgba(255,255,255,0.1);}
.form-row textarea{resize:vertical;min-height:110px;}
.form-honeypot{position:absolute;left:-9999px;top:-9999px;}
.form-actions{text-align:center;margin-top:8px;}
.form-actions .btn-red{width:100%;}
.form-message{max-width:480px;margin:40px auto 0;padding:22px 24px;border-radius:3px;font-size:14.5px;line-height:1.6;}
.form-message--success{background:rgba(191,139,42,0.12);border:1px solid var(--gold);color:#fff;}
.form-message--error{background:rgba(154,20,20,0.1);border:1px solid #B33;color:#fff;text-align:left;}
.form-message--error ul{margin:8px 0 0 18px;}

/* ─── FOOTER ─── */
footer{background:var(--dark2);border-top:1px solid rgba(255,255,255,0.08);padding:52px 0 28px;}
.footer-inner{display:flex;justify-content:space-between;flex-wrap:wrap;gap:32px;margin-bottom:40px;}
footer h4{font-size:11px;font-weight:600;letter-spacing:0.12em;text-transform:uppercase;color:#fff;margin-bottom:16px;}
footer p, footer a{font-size:13px;color:var(--body-dark);display:block;margin-bottom:6px;}
.footer-logo{font-family:'Inter',sans-serif;font-weight:700;font-size:15px;letter-spacing:0.12em;text-transform:uppercase;color:#fff;margin-bottom:6px;}
.footer-tagline{font-family:'Cormorant Garamond',serif;font-style:italic;font-size:15px;color:var(--gold-light);margin-bottom:4px;}
.footer-sub{font-size:12px;color:var(--body-dark);}
.footer-bottom{border-top:1px solid rgba(255,255,255,0.08);padding-top:22px;display:flex;justify-content:space-between;flex-wrap:wrap;gap:12px;font-size:12px;color:var(--body-dark);}
.footer-bottom a{display:inline;margin-bottom:0;color:var(--body-dark);}
.footer-bottom a:hover{color:#fff;}

@media(max-width:900px){
  .cards3,.piliers-grid,.steps,.tech-cards{grid-template-columns:1fr;}
  .hero-proof{grid-template-columns:1fr;}
  .proof-item{border-right:none;border-bottom:1px solid rgba(255,255,255,0.1);padding:20px 0;padding-left:0 !important;}
  .nav-links{display:none;}
}

.methode-cta{margin-top:56px;text-align:center;}
.methode-cta .btn-red{display:inline-block;}

.ref-results-label{font-size:11px;font-weight:700;letter-spacing:0.1em;text-transform:uppercase;color:var(--dark);margin-bottom:8px;font-style:normal;}
.ref-link{display:inline-block;margin-top:8px;margin-bottom:16px;font-size:13px;color:#7A5214;font-weight:500;text-decoration:none;letter-spacing:0.02em;}
.ref-link:hover{text-decoration:underline;}

/* References */
.references{background:var(--cream);padding:80px 0 0;}
.refs-grid{display:grid;grid-template-columns:1fr 1fr;gap:24px;}
.ref-card{border:1px solid var(--border-card);background:#fff;}
.ref-img{height:240px;overflow:hidden;background:var(--cream2);}
.ref-img.ref-img--contain img{object-fit:contain;object-position:center center;background:var(--cream2);}
.ref-img img{width:100%;height:100%;object-fit:cover;object-position:center;}
.ref-body{padding:32px 28px;}
.ref-tag{font-size:11px;font-weight:600;letter-spacing:0.12em;text-transform:uppercase;color:var(--gold);margin-bottom:14px;}
.ref-card h3{font-family:'Cormorant Garamond',serif;font-weight:600;font-size:22px;line-height:1.2;margin-bottom:22px;}
.ref-block{margin-bottom:16px;}
.ref-label{font-size:12px;font-weight:700;text-transform:uppercase;letter-spacing:0.06em;color:var(--dark);margin-bottom:5px;}
.ref-block p{font-size:13.5px;line-height:1.65;color:#555;}
.ref-results{border-top:1px solid var(--border-card);margin-top:20px;padding-top:18px;display:flex;flex-direction:column;gap:8px;}
.ref-result{font-size:13.5px;color:#444;font-style:italic;}
.ref-result--strong{font-weight:600;color:var(--dark);font-style:normal;}

@media(max-width:900px){.refs-grid{grid-template-columns:1fr;}}

/* Réassurance CTA */
.cta-reassure{font-style:italic;font-size:13px;color:rgba(255,255,255,0.55);margin-top:12px;letter-spacing:0.01em;}
.cta-reassure--light{color:#888;}
.cta-reassure--dark{color:rgba(255,255,255,0.5);font-size:13px;font-style:italic;margin-top:16px;}

/* Fondateurs */
.fondateurs{background:var(--cream);padding:80px 0;}
.fondateurs-inner{display:flex;align-items:center;justify-content:center;}
.fondateurs-content{max-width:720px;}
.fondateurs-quote{border-left:3px solid #9A6B1A;padding-left:32px;margin:24px 0 20px;}
.fondateurs-quote p{font-size:16px;line-height:1.8;margin-bottom:18px;text-align:left;color:#3A3028;}
.fondateurs-quote p:last-child{margin-bottom:0;}
.fondateurs-signature{font-family:'Cormorant Garamond',serif;font-style:italic;font-size:18px;color:#9A6B1A !important;}
.fondateurs-eyebrow{color:#9A6B1A;}
.fondateurs-name{font-size:13px;font-weight:500;color:#888;letter-spacing:0.04em;margin-top:4px;padding-left:32px;}

/* ─── PAGES LÉGALES ─── */
.legal-page{background:var(--cream);padding:64px 0 100px;}
.legal-page .wrap{max-width:820px;}
.legal-page h1{font-family:'Cormorant Garamond',serif;font-weight:500;font-size:clamp(30px,3.4vw,42px);margin-bottom:40px;}
.legal-page h2{font-family:'Cormorant Garamond',serif;font-weight:600;font-size:22px;margin:40px 0 14px;}
.legal-page p,.legal-page li{font-size:14.5px;line-height:1.8;color:#444;margin-bottom:12px;}
.legal-page ul{padding-left:20px;margin-bottom:16px;}
.legal-page strong{color:var(--dark);}
.legal-page a{color:#7A5214;text-decoration:underline;}
.legal-page hr{border:none;border-top:1px solid var(--border-card);margin:32px 0;}
